News
The West End runs Xmas shopper drive
by James Quilter, Promotions & Incentives 20-Nov-08, 10:05
LONDON - The West End Marketing Alliance, which represents stores in London's West End, has launched a prize draw as part of its aim to attract Christmas shoppers to the area.
Zavvi launches Christmas gift card offer
by James Quilter, Promotions & Incentives, 19-Nov-08, 12:45
LONDON - Zavvi has partnered with a series of brands to launch a series of promotional gift cards as part of its Christmas offering.
Burger King to run Pink Panther kids promo
by James Quilter, Promotions & Incentives, 19-Nov-08, 09:30
LONDON - Burger King has signed a deal with Sony Pictures allowing the fast food chain to launch a free toy promotion based around the upcoming Pink Panther 2 film.
Threshers and Lovefilm launch partnership promotion
by James Quilter, Promotions & Incentives, 18-Nov-08, 12:10
LONDON - Thresher has launched a joint promotion with online DVD rental brand Lovefilm offering consumers a variety of vouchers and offers for the run-in to Christmas.
P&I focuses online as part of the Brand Republic network
Promotions & Incentives, 18-Nov-08, 10:50
LONDON - Promotions & Incentives, the leading information brand for the promotional marketing industry, is to become online-only from early next year with a focus on daily content and community from the sales promotion sector. The new Promotions & Incentives service will be a part of the Brand Republic network - the largest dedicated marcomms website in the UK with more than 550,000 unique users per month.
Haribo launches skateboard competition
by James Quilter, Promotions & Incentives, 17-Nov-08, 12:36
LONDON - Haribo chewy sweets brand Maoam has launched a skateboard-themed prize draw as part of its aim to align itself with kids' activities.
Utterly Butterly launches first on-pack promo
by James Quilter, Promotions & Incentives, 14-Nov-08, 15:35
LONDON - Dairy Crest is launching its first ever on-pack promotion for its Utterly Butterly as it seeks to drive sales and awareness of its revamped website.
Ramada Jarvis launches Inkheart competition
by James Quilter, Promotions & Incentives, 14-Nov-08, 11:45
LONDON - Hotel chain Ramada Jarvis has tied up with Entertainment Film Distributors to launch a competition promoting the upcoming film Inkheart.
Mail on Sunday offers free 'Credit Crunch Christmas Pack'
by James Quilter, Promotions & Incentives, 13-Nov-08, 14:40
LONDON - The Mail on Sunday is giving away a Christmas pack including books and CDs as part of a credit crunch-themed promotion this weekend.
Daily Mirror launches cashback site
by Julia Buchanan, Promotions & Incentives, 12-Nov-08, 10:40
LONDON - The Daily Mirror has launched an online cashback scheme to attract recession-hit consumers turning to promotions.
Hi-Tec launches nanotech campaign
by James Quilter, Promotions & Incentives, 12-Nov-08, 11:20
LONDON - Hi-Tec has launched an integrated campaign to communicate the product benefits of a new walking boot made with material designed to repel water.
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